Superior Battery Manufacturing Company Inc.  

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For Immediate Release

For more information:
Greg Sandler, Publisher
Commercial News USA
413-586-8588, x 800

Ray Goodearl, VP International Sales and Marketing
Superior Battery Manufacturing Company Inc.


Kentucky Company Named ‘Exporter of the Year’ in the Automotive Products Industry Category by U.S. Export Promotion Magazine

March 3, 2011 – Superior Battery Manufacturing has received a 2011 Exporter of the Year award from ThinkGlobal Inc., publisher of Commercial News USA, the official export promotion magazine of the U.S. Department of Commerce.

Commercial News USA is a catalog-style magazine that reaches more than a quarter-million readers in 176 countries worldwide. Awards were given to one U.S. company in each of 13 industry categories. Privately-held Superior Battery Manufacturing was named Exporter of the Year in the Automotive category. All Exporter of the Year award winners will be profiled in the May-June 2011 issue of the magazine.

“We started exporting to the Dominican Republic in 2008 with an unbranded product line,” said Ray Goodearl, vice president of international sales and marketing. “Now, the Dominican Republic market relies on Superior Battery to consistently supply high-quality batteries for their country’s power and automotive battery needs. DR is a country that relies on batteries to supply power through invertors for homes and businesses alike due to daily power outages. This market has continued to expand for Superior Battery in spite of the volatility of world metal markets and imports from other countries.”

Criteria on which winners were selected included the total number of documented export transactions completed in 2009, the total percentage increase in sales in 2009 compared to 2008, exports as a percentage of total sales, the company’s commitment to exporting, the company’s commitment to customer service, and the company’s innovation and originality in marketing products or services. To be eligible for the award, a company must currently be exporting from the United States.

Gregory Sandler, publisher of Commercial News USA, said that the success of Superior Battery Manufacturing indicates clearly how American companies can benefit from exporting. “American companies that want to grow and to expand beyond their current trading areas need to consider opportunities outside of the U.S.,” said Sandler. “World markets offer real potential for U.S. exporters.”

Information about the Exporter of the Year awards, including profiles of all the winning companies, is available online at The current issue of Commercial News USA is available online at

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